A quick and easy way to reach consumers nationally and global is the social media marketing which uses social networks. Interaction whether between company and client or company to company is made easy and seaming less over social networks. Facebook, Pinterest, Instagram, YouTube, twitter etc. are some of the top interactive social media marketing that we see nowadays. While they cost a fraction than compared to the traditional print media or video/audio strategy.
Constant interaction and reviews from customers make this strategy a real time and fast deployment of products through the internet. Product review, recommendation, the suggestion is one of the top reasons why social media marketing is taking over the advertisement strategies.
The integration of likes and dislikes about product gives a clear picture and a better view about company brands and products. Companies can hand-pick reviews and suggestion and better target customers at the other end. Google+ integration with Google search engine ad some added features of Facebook makes it a top notch advertising media online.
Consumers now depend on reviews and recommendation mostly to buy products from specific brands according to its reputation and like online. Companies have adopted the strategy and even opened up post for ‘online community manager’, who is responsible for all interaction and transaction relations. Companies using LinkedIn to introduce clients to their company. According to statistics, the user usage rate of Instagram was 15 times higher than of Facebook and 25 times higher than t
hat of Twitter.
With numerous mobile apps in the market, putting out advertisement through social media has never been this easier. Certain social media marketing charge standard premium packages for companies but it is nothing compared to other forms of advertisement and services. With internet taking over televisions and radio, social media marketing seems to grow rapidly.
Social media ha become personal and internationally influenced on people, marketing strategy through social media has become quite beneficial. Digital advertisements are now a trend and have huge impact on all types of audiences.